Lorenzo Ortiz Peru | Venture Builder at Cotton Nation and Neofibers: textile innovation, regenerative models and operational leadership – Episode 21 – Keru Podcast
Textile innovation, operations leadership and regenerative models
Lorenzo Ortiz is a Venture Builder at Cotton Nation and Operations Director at Neofibers, two Peruvian companies focused on textile innovation and regenerative agriculture. From the Amazon to global sustainable fashion markets, he drove high-impact, science-based solutions with a triple-impact approach.
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He has more than 10 years of experience in operations management, process engineering and sustainable business development. He was Head of Operations at TASA (Grupo Breca) and co-founder of Redesign Lab, the first Peruvian venture studio focused on sustainable STEM startups. He is also a Singularity University Fellow, where he promotes the use of exponential technologies to solve human challenges.
- 🧵 Textile innovation focused on sustainability and Amazonian biodiversity
- 🔁 Design of circular and regenerative business models
- 🛠 Operational transformation in agribusiness, fishing and manufacturing
- 🌍 Scaling startups with environmental and social impact
- 📊 A systemic vision to connect technology, science and market
A conversation with an engineer who evolved toward designing sustainable futures.
Lorenzo Ortiz · Peru
Lorenzo Ortiz was an innovative leader in operations, sustainability and social impact in Latin America. He served as Co-founder and COO of Cotton Nation, a Peruvian company specialized in creating textile products from regenerative agriculture, where he led the transformation of the business model and the design of a scaling strategy toward high-value sustainable niches.
The textile future will be regenerative or it will not be.
He also served as Operations Director at Neofibers, a company that developed sustainable luxury textile products based on the biodiversity of the Peruvian Amazon. From his role, he brought together responsible supply chains and promoted regenerative practices in a textile industry that has traditionally been resource-intensive.
Innovating in textiles means understanding the origin of the fiber, not just the final product.
In addition, he founded Redesign Lab, Peru's first venture studio focused on the design, financing and scaling of startups with a STEM and sustainability focus. Through this initiative, he promoted an entrepreneurial ecosystem geared toward systemic innovation and applied science, integrating technology with impact.
For more than a decade, Lorenzo worked at TASA – Grupo Breca, one of the largest fishing companies in the world. There he held multiple positions in areas such as engineering, operations and product development, eventually becoming Head of Operations. He led sustainability projects, redesigned operating processes and connected products derived from sustainable fishing with international markets. His time in units such as Omega and Fishmeal & Fish Oil established him as a technical benchmark with a strategic vision in complex industrial sectors.
It's not about reducing harm, it's about generating positive impact.
He was selected as a Singularity University Fellow in the Buenos Aires chapter, where he applied exponential technologies such as artificial intelligence, biotechnology and robotics to solve social and environmental challenges in the region. He was also part of winning teams in competitions such as Start-Up Perú and Start Tel Aviv.
Our scaling model is based on partnerships, not on volume.
Academically, he completed an Executive Master's in Operations Management at Universidad Adolfo Ibáñez, as well as specialized programs in Business Analytics at MIT, Process Management at CENTRUM, and executive education at INCAE Business School. He also strengthened his communication skills at Universidad del Pacífico.
Scaling a sustainable startup means redesigning the metrics of success.
Multilingual, with professional proficiency in English and native Spanish, Lorenzo combined critical thinking, an impact-driven vision and operational execution to build sustainable, scalable business models with a strong technological foundation. His profile as a venture builder, process engineer and impact strategist positioned him as one of the most well-rounded emerging leaders of the new regenerative economy in Latin America.
General Manager
Episode 21 · Keru Podcast
Articles by Lorenzo Ortiz
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